Software Used:
- Acrobat CS3
- Photoshop CS3
- Illustrator CS3
- InDesign CS3
Media Kit. An eight page media kit, highlighting their integrated marketing solutions. The printed media kit also has a companion video explanation and overview that integrates graphics and type from the printed media kit.
Initial designs were composed in InDesign, and then transferred for final graphic touch ups and styling in Photoshop. This was so the work flow between the print and video production remained seamless, and did not run into any errors by trying to gather images and content through InDesign into Final Cut Pro.
Proofing and editing played major roles in this project, and the challenge was to simplify the complex concepts into easy to follow, easy to understand visual graphs and charts. This was achieve through labeling screen shots of the solutions, and having brief overviews of each depicted service.
