Watson Web Design » Graphics / Branding http://www.bryanwatson.ca Winnipeg Web Design & Development Mon, 14 Feb 2011 22:36:00 +0000 en hourly 1 http://wordpress.org/?v=3.2 Verdyol Branding http://www.bryanwatson.ca/portfolio/verdyol-branding http://www.bryanwatson.ca/portfolio/verdyol-branding#comments Wed, 27 May 2009 22:36:58 +0000 Bryan Watson http://www.bryanwatson.ca/portfolio/print/286 Verdyol Branding

Verdyol Branding. A logo and branding redesign for Verdyol Plant Research. A new, fresh outlook was applied to create a sleek, flexible logo.

]]> Verdyol Branding

Software Used:

  • Acrobat Pro
  • Illustrator
  • InDesign

Verdyol Branding. A logo and branding redesign for Verdyol Plant Research. A new, fresh outlook was applied to create a sleek, flexible logo.

The Verdyol Logo was created with a clean, flexible, and memorable design in mind. Simplicity is a clear feature in this logo. The leaf incorporates grass blades in a shape of a ‘V’ to accent the Verdyol typography. Futura was the base font for the text. Negative kerning and ‘removed’ sections on ‘E’ and ‘D’ visually represent how Verdyol is to be pronounced.

Verdyol’s logo design is compact, making it adaptable to all types of media. Either the text or the leaf can be used separately of each other, yet they still create a solid base for Verdyol’s corporate identity.

View Verdyol Branding (PDF, 48k)

]]> http://www.bryanwatson.ca/portfolio/verdyol-branding/feed 0 Alliance Tree Care Branding http://www.bryanwatson.ca/portfolio/alliance-tree-care-branding http://www.bryanwatson.ca/portfolio/alliance-tree-care-branding#comments Wed, 27 May 2009 21:24:37 +0000 Bryan Watson http://www.bryanwatson.ca/portfolio/graphics/311 Alliance Tree Care Branding

Alliance Tree Care Branding. A redesign of their Alliance Tree Care's Logo, and focusing in on molding a recognizable brand image.

]]> Alliance Tree Care Branding

Software Used:

  • Acrobat Pro
  • Illustrator
  • Photoshop

Alliance Tree Care Branding. A redesign of their Alliance Tree Care’s Logo, and focusing in on molding a recognizable brand image.

The green color gives a more earthy, eco-friendly appearance, allowing customers to identify with the companies services. A smoother tree shape creates a professional look, as well as making it easily adaptable to different sizes (service trucks, stationary, etc.)

The overall shape of the logo is well balanced, and elements from the logo are continued in the text. This allows the logo and text to be used separately in certain occasions, without losing the company identity. The new logo will cut down on printing costs, is more flexible, and speaks much clearer to clientele.

View Alliance Tree Care Branding (PDF, 710k)

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